Don’t ignore the pulse of your marketplace. If you do, you run the risk of leaving serious opportunities on the table. Business leaders who are in-tune with the influences shaping their industry are in a better position to evolve as their customer needs evolve. They are the pioneers. The ones who stay at the forefront of innovation year after year.
Does visual content actually affect audience behavior? We tested two versions of the same email to see whether or not our email metrics would improve by adding images and video. Check out the results.
The hard part is developing a video strategy that works for your business. In this post, you’ll find a few pointers to get you started, and testimonials from advisors who’ve found success.
How are you applying your knowledge to the technology you offer? Did you know that different client-facing digital experiences help to serve different client personalities? Take, for example, a client-facing personal financial management website. In the sections that follow, you’ll find 5 tech-driven client personalities and how a client website can serve them best.
Good news! As more and more investors look to manage their finances with technology, you’re in the best position to deliver an unmatched digital experience. The problem is, as financial technology saturates the market, how do you convince clients and prospects that your technology and expertise offers the best experience?