Personalizing Client Communications Can Build Deeper Planning Relationships

Personalizing Client Communications Blog

Let’s face it, when it comes to financial advice your clients have plenty of options. Perhaps more than office location, performance track record, or investment product selection, your personal relationship is what will set you apart from the competition. And we know that face-to-face interaction is no longer the only way for advisors and clients…

Continue reading

Social Media and the Importance of Generational Marketing for Financial Advisors

Generational Marketing and Social Media for Financial Advisors Blog

Does this scenario sound familiar? You’ve worked hard on your latest marketing piece, ensuring that the content is helpful, actionable, and visually appealing. After fine-tuning it one last time, you release it into the world and wait. And wait some more. But the results you were expecting never materialize and the ROI on your time…

Continue reading

Identify and Connect with Targets

Identify and Connect with Targets Blog

According to a recent study, only 20 percent of advisors’ clients have a financial plan1 . As an advisor, you have an enormous opportunity to find new prospects and convert them to clients. Sifting through this huge audience can be overwhelming. But your prospects can be easily identified, qualified, and reached. Identify a targeted market Who do you…

Continue reading

Weekly Articles to Reassure Your Clients

Last week, eMoney partnered with FMeX to provide advisors with access to Advisor Branded Marketing, a suite of marketing and communication tools, to assist with providing guidance and instilling confidence during these uncertain times. This support includes a new COVID-19 Weekly Content Series that provides multiple touchpoints throughout the week that advisors can use to stay connected…

Continue reading

Webinar Replay: Set Your Marketing Campaigns to Autopilot

Imagine a marketing platform that does the work of generating leads for you. Imagine spending just minutes selecting impactful content, and letting your powerful marketing engine contact your clients and prospects throughout the weeks and months to follow. With the release of automated campaigns to eMoney’s Advisor Branded Marketing, you don’t have to imagine! Watch the…

Continue reading

Marketing Automation for Financial Advisors

Financial Advisor Marketing Automation Software

If you’re looking to grow your business in 2020, your strategy should include focus on some core areas—your client experience, building a digital presence, engaging your audience online, and implementing technology tools to help you scale those efforts. The client experience is probably one of the most talked about topics in the industry. With more competition, advisors are rethinking…

Continue reading